Freya is a British lingerie brand that launched in 1998. Freya was created with a bold mission: to offer fashion-forward, youthful lingerie and swimwear that provides exceptional support in larger cup sizes, without compromising on style. In this guide, we will be outlining a complete Freya size guide, including bra, brief & swimwear size charts, Freya styles, care tips & bestsellers on sale.
Freya specialises in bras ranging from a B to a K cup, with band sizes from 28" to 44", making it a favourite among fuller-busted women looking for on-trend designs, vibrant colours and playful prints.
Freya has become a go-to choice for women who want supportive underwear that feels just as fun as it is functional.
Freya Band and Cup Sizing
Freya uses UK band and cup sizing, which may differ from the sizing systems used in other countries.
If you are a UK based customer and are unsure of your current bra size, click here for a detailed guide on how to measure your bra size at home. Freya recommends a professional bra fitting every 6 months to ensure optimal fit, comfort and support.
If you're an international customer, simply find your usual size along your country's row on the size chart and then refer to the equivalent UK size listed at the top of the column. This UK size is the one you’ll use when selecting your Freya bra. UK band sizes are measured in inches, as opposed to centimetres.
For example: If you normally wear a France 75, the UK equivalent is a 28, so you would choose 28 when shopping Freya bras. It is the exact same for cup sizes, for example if you are a France E, the UK equivalent is a DD so you would choose size DD when shopping Freya bras.
Freya Band Size Conversions
Freya Cup Size Conversions
Freya Fancies Bralette Sizing
When shopping for Freya Fancies bralettes, you will need to take your UK size from the tables above and use it below to find your best fit in this bralette style.
Freya Sports Bra Sizing
Freya has two types of sports bras available - Firm support and Maximum support. Firm Support sports bras are incredibly lightweight, yet deliver all the support necessary for moderate to high-intensity workouts. Maximum support sports bras are designed for extreme high-intensity activities, to offer ultimate support with any kind of movement.
Sports bra styles that are classed as firm support are the Sonic sports bras. Freya states that these bras are perfect for gym workouts, exercise classes and moderate impact sports.
Maximum support bra styles are perfect for running, high intensity interval training and high impact sports. The maximum support bra styles are the Dynamic and High-Octane bras.
Freya Brief Sizing
Discovering your brief size is much easier than your bra size. Freya uses UK brief sizes so simply find your usual size along your country's row on the size chart, and then refer to the equivalent UK size listed at the top of the column. This UK size is the one you’ll use when selecting your Freya brief.
Freya Bra Shapes & Styles
Freya offers a wide variety of bra shapes and styles to suit different needs and preferences. Here is an in-depth guide to the many options Freya provide:
Lift & Shape
These bras are designed to enhance your natural silhouette, offering a flattering lift, shaping the bust and creating a defined neckline.
Plunge Bra - Styles Available: Plunge Bra, Padded Plunge Bra, Moulded Plunge Bra
Designed with a deep centre front, plunge bras are perfect for low-cut necklines. The padded and moulded options add extra shaping and lift, making them ideal for a more enhanced, contoured look.
Balcony & Half-Cup Bra - Styles Available: Balcony Bra, Padded Half-Cup Bra, Moulded Balcony Bra
Balcony bras lift from below to give a naturally rounded shape with a slightly open neckline. The padded and moulded styles provide extra boost and definition, making them ideal for uplift with a sultry edge.
With a wider underband that extends further down the torso, longline bras smooth the silhouette while offering enhanced lift and shaping. They’re a stylish blend of support and sophistication.
Support & Coverage
Designed for all-day comfort, these bras provide reliable support and fuller coverage especially needed for more fuller busts.
Engineered with an extra panel at the side, this bra centres and supports the bust for a forward-facing shape and superior uplift. Ideal for fuller busts needing structured support and shaping.
Featuring elongated, triangle-style cups with high-cut straps, this bra gives a modern look while offering good coverage and a gentle lift. It’s supportive yet light, making it a flattering choice for many shapes.
A versatile wardrobe essential, strapless bras offer reliable support without straps, thanks to strong underwires and structured cups. Perfect for under off-the-shoulder and strapless outfits, without compromising on lift and hold.
Seamless & Everyday Comfort
These bras prioritize softness, breathability, and invisibility under clothes, ideal for daily wear.
Featuring smooth, seamless cups, moulded and spacer bras provide a second-skin feel with natural shaping. Spacer cups are ultra-light and airy, great for everyday wear under fitted clothing with zero show-through.
Ideal for cup sizes A to D, this wire-free style offers a soft, lightweight feel for effortless comfort. Designed with ease in mind, it's the go-to choice for laid-back days, lounging at home or when you want a break from more structured bras.
Freya Brief Styles
Freya offer a variety of collections, such as the Catwalk Collection and the Daydreaming Collection, ranging from everyday essentials to bold, playful designs. Below is a quick guide to just a few of their popular styles to help you find the right shape for your preference.
Offbeat Brief - A flirty and modern essential, this mid-rise brief features sheer lace, a contrasting striped elastic waistband and a cheeky keyhole detail on the rear with moderate coverage. This brief is also available as a Brazilian brief for a more playful look or a Shorty style brief for a higher coverage and a more modest look, with a lined tummy panel for a smooth shape.
Fascinate Brief - This alluring low-rise design gently embraces your curves with sheer floral lace and eyelash-lace edge detailing. A playful front keyhole cut out and smooth scalloped back finish combine elegance and lightness, while ensuring invisibility under fitted outfits. This brief is also available as a Shorty style brief for increased coverage, with a lined tummy panel for a smooth shape.
Loveland Brief - A sophisticated mid-rise brief blending sheer mesh and opaque panels embroidery. It offers good rear coverage and an elegant gemstone charm at the front, exuding flirty charm and refined style. This brief is also available as a Brazilian style brief for minimal coverage and a more cheeky look.
Fancies Brief - This Brazilian style essential delivers just the right amount of friskiness with scalloped-edge semi-sheer lace that accentuates your curves. Its cheeky rear coverage offers a feminine feel that’s both playful and elegantly understated. This brief is also available as a Shorty style brief for increased coverage and security.
These styles ensure there's something to suit every preference, whether you're after comfort, coverage or a little more flair.
Freya Swimwear Fitting Guide
Freya swimwear offers cup-sized support in bold, fashion-forward styles. Available in band sizes 28" - 42", cup sizes B - J, and bikini briefs in sizes 8 - 18. When purchasing bikini tops, tankini tops and swimsuits, simply choose your usual bra size for the perfect swimwear experience. Below is a simple guide to just a few of Freya's popular swimwear styles to help you find the right shape for your preference.
Swimwear Styles
Halter Bikini Top - Tying at the neck, halter bikini tops offer adjustable lift and support, making them especially flattering for enhancing cleavage and balancing proportions. Ideal for those wanting a little extra shaping and a secure fit, the halter style suits a wide range of bust sizes while drawing attention to the shoulders and neckline.
Sweetheart Bikini Top - The Sweetheart bikini top includes lightly padded foam cups with added underwire for uplift and a rounded shape. With its curved neckline, this bikini top delivers both support and a feminine silhouette. The underwired structure enhances uplift and creates a rounded shape, making it perfect for those who want a classic, flattering fit that feels both secure and stylish. Great for medium to fuller busts.
Bandeau Bikini Top - The bandeau bikini top offers a chic, strapless silhouette, ideal for minimal tan lines and a sleek beach look. This style provides a smooth and flattering finish, with certain styles including removable straps for added versatility.
Tankini Tops - Blending the coverage of a swimsuit with the convenience of a two-piece, tankini tops are perfect for those who want more midsection coverage without sacrificing style. Available in supportive underwired styles, tankinis are a go-to for comfort, confidence and versatile beach or poolside wear.
Swimsuits - From classic cuts to modern designs, swimsuits offer full coverage with built-in support and shaping. Whether you're looking for tummy control panels, underwired cups or just a sleek one-piece style for streamlined comfort, swimsuits are a timeless, all-in-one option for every body type and swim setting.
Caring for Freya Lingerie
To keep your Freya lingerie and swimwear looking and feeling their best, it's important to care for them properly. Freya have set out specific rules on how best to care for their lingerie properly:
Start on the loosest hook- Your bra band will naturally stretch over time. Beginning on the loosest hook allows you to tighten it as needed, helping maintain support and prolong the fit.
Rotate between three everyday bras- Alternating between bras gives the elastic time to recover, which extends the overall lifespan of each bra.
Never invert moulded cups and store your bras flat- Turning cups inside out can cause misshaping, leading to a bumpy look under clothing. Instead, stack bras flat to preserve their smooth, rounded shape.
Hand wash after every other wear- To keep your bras fresh and in good condition, it’s best to gently hand wash them every second wear using a mild detergent like Soak Wash, which can be purchased on the Belle Lingerie website.
General Lingerie Care Tips:
While every Freya product is slightly different, there is some universal rules you should always apply:
Always refer to the care label- some styles may have specific washing or drying instructions.
Use a gentle wash- Avoid vigorous scrubbing or leaving items to soak for extended periods. We recommend using Soak Wash- a rinse-free, eco-friendly soap that’s perfect for delicate items. It cleans thoroughly without the need for scrubbing or rinsing, helping to prevent stretching and colour fading. Just soak, gently squeeze and you’re done! Soak comes in a range of lovely fragrances, as well as a scent-less option- ideal for even the busiest routines.
Skip the tumble dryer. Instead, lay your lingerie flat to air dry or hang it carefully to maintain its shape and elasticity.
And there you have it, your complete guide to Freya lingerie. You can also check out our complete Freya Lingerie Collection. Any questions? Get in touch!
Freya Bras Sale
Now that you've found your perfect fit, why not treat yourself to a Freya bra on sale? This is your chance to snag these some stunning, supportive styles at unbeatable prices. With a wide selection of best-sellers in an array of sizes and gorgeous colours, you’ll be able to update your collection while enjoying amazing savings. Don’t miss out - shop now and elevate your lingerie drawer with these must-have pieces!
Side Support & Moulded T-Shirt Bras
Freya Offbeat Side Support Bra - The side support bra is one of Belle Lingerie’s best-selling styles, the Freya Offbeat is a must-have for anyone seeking support with a little extra lift. This underwired, non-padded bra features a unique four-piece cup that enhances your natural shape, giving you uplift and a flattering forward projection. Crafted with a stretch lace fabric and added LYCRA for a perfect fit, it offers adjustable straps for ultimate comfort. The side support panels are designed to lift, centre and direct breast tissue inward, creating a sleek, narrower silhouette with a stunning boost. Plus, the beautiful lace cups add a touch of femininity to this highly supportive design. Don't miss out on this stunning deal - grab yours while it's still available at a fantastic price!
Freya Undetected Moulded T Shirt Bra - Discover comfort and style at an unbeatable price! This Freya bra features a sweetheart neckline and smooth, moulded cups for a natural, flattering shape. With underwire support and a non-padded design, it ensures all-day comfort. The seamless bagged-out neckline, wing and cradle keep everything smooth under clothes, while the mini clasp at the back lets you convert the straps for versatile wear. Don’t miss out, grab this essential while it’s on sale!
Plunge Bras
Freya Loveland Plunge Bra - Turn heads with this stunning plunge bra, now at an incredible sale price! The Freya Loveland is one of the brand’s most alluring collections, featuring sensual semi-sheer material, intricate embroidery and delicate ribbon detailing for a truly feminine feel. The plunging design, underwiring and power-net wings not only enhance and flatter your bust but also provide exceptional support and security. Perfect for both everyday wear and special occasions.
Freya Hallie Underwired Plunge Bra - A best-selling bra for a reason, now available at an amazing discount! This Freya plunge bra features a striking plunging neckline that beautifully accentuates your curves. The delicate embroidery across the upper cups adds a touch of elegance, while the non-padded cups, underwiring and adjustable straps ensure a perfect fit with unbeatable comfort. With a secure hook-and-eye closure, this bra delivers both style and support - grab yours now and make the most of this incredible offer.
Freya Fascinate Underwired Moulded Plunge T-Shirt Bra - Get ready to fall in love with this bra from the best-selling collection Fascinate, now on sale! Offering underwired support and moulded cups that create a sleek, smooth silhouette under any outfit. The plunging neckline enhances your natural shape, while the light padding in the cups gives just the right amount of lift for low-cut tops. Delicate lace embellishments on the sling add a feminine touch to this bold, flattering design.
Freya Style-Specific Sizing Tips
Finding the right bra can make all the difference, so we’ve put together this fit guide using our expertise in lingerie and insights from customer feedback. It includes style-specific sizing tips to help you choose the best fit for your shape. Keep in mind that fit can vary from person to person, so these suggestions are a helpful starting point rather than hard rules. And if you're unsure, you can shop with peace of mind - our free UK returns make it easy to try before you commit.
FAQs
- How do I find my correct Freya bra size?
Freya uses UK bra sizing, so it’s important to measure yourself accurately or convert your size from your country’s system. Use our size guide to help you with this. For the best fit, it’s recommended to get a professional bra fitting every 6 months. - What are the best Freya bras for larger cup sizes?
Freya is designed for fuller busts, with popular options including side support bras, plunge bras and balcony styles. These provide lift, shaping and comfort while maintaining a flattering, supportive fit. Popular Freya bras for fuller busts include the Offbeat Side Support Bra, the Deco Moulded Plunge Bra and the Fancies Balcony Bra. - Can I use my bra size when buying Freya swimwear?
Yes, Freya swimwear is bra-sized, so you can choose your usual bra size for bikini tops and swimsuits. This ensures the same level of support and fit as your everyday lingerie.
